The next evolutionary step in DVD rentals: Redbox
I've been renting videos and DVDs since videotapes first came on the scene, starting with the $5-7/overnight rentals with draconian late fees of the early generation of video rental all the way to now being a long-time NetFlix member, so it should be no surprise I was intrigued when I saw a DVD rental kiosk at the local gas station yesterday.
Upon closer examination,the attractive kiosk proved to be run by Redbox Corporation and it had a simple system where you could swipe your credit card and rent any one of a number of current release DVDs for only $1 a night.
But it wasn't until I visited their Web site that I knew why this company is one to watch, and why agile little Redbox is going to redefine the entire world of DVD rental...
Upon closer examination,the attractive kiosk proved to be run by Redbox Corporation and it had a simple system where you could swipe your credit card and rent any one of a number of current release DVDs for only $1 a night.
But it wasn't until I visited their Web site that I knew why this company is one to watch, and why agile little Redbox is going to redefine the entire world of DVD rental...