Ask Dave Taylor: Tech and Business


The scoop on the Amazon Sponsored Links Program

Google AdSense is the cornerstone of the Google empire in many ways and so it's no surprise that lots of other companies, from Yahoo to Microsoft, are trying to hone in on the business with their own contextually sensitive text ad blocks. But Amazon? Who would have thought that the Seattle book company was busy building a sophisticated program of its own, called the Amazon Associates Sponsored Links Program. Never heard of it? Oh, you will.

And you can start here:

    The Amazon Associates Sponsored Links Program

The information I share is all directly from Amazon. It's a must read if you pay attention to the world of online advertising.